Your browser is no longer supported

For the best possible experience using our website we recommend you upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Children's hospice to feature on Villa shirt

  • Comment
Aston Villa Football Club has given away the main sponsorship space on its strip for next season to a local children’s hospice.

The groundbreaking move by the Premier League club is intended to help raise awareness of Acorns Children’s Hospice, which runs three specialist units across the West Midlands.

The charity offers specialist nursing care and short break stays to around 600 children with ‘life-limiting’ illnesses and their families. It costs the organisation, which does not charge for its services, £4,500 per day to keep each hospice open.

Charity chief executive David Strudley said: ‘Acorns is desperately trying to raise the funds it needs to support the children we currently care for but at the same time we know that there are more than one thousand more children across our region who need our help.

‘Aston Villa has become increasingly aware of Acorns’ need to extend its care services to many more children and families and that Acorns care costs will rise from £6m to nearer £9m over the next three years to achieve its strategic objectives,’ he said.

‘This partnership will help our fundraising as more people become aware of who we are and what we do, and it will help us to find those additional families who so desperately need our services,’ he added.

  • Comment

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.

Related Jobs