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New TV adverts: Life with Cancer

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Our new brand advertising campaign ‘Life with Cancer’ has launched.

The campaign, which marks the end of ‘Not Alone’, focuses on the theme of identity and is designed to show that although cancer is life-defining, with help from Macmillan, cancer doesn’t have to stop people being who they are - for example a dad, a mate, a sister or a lover.

By telling a number of different stories, each with different roles and relationships at its heart, it shows our role in helping people have more moments when they feel that their life is still their life, not ‘their life with cancer’. Advertising will run on TV, Radio, Outdoor and Social Media.

You can watch the four new TV adverts here

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