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Nursing Times launches #proud2nurse campaign

  • 17 Comments

Nurses from all disciplines and care settings are being urged to join a social media campaign highlighting all the reasons the profession has to be proud of what it does for patients.

 

Nursing Times launched the campaign on Twitter last week and encouraged nurses to use the #proud2nurse hashtag and state why they felt proud of the job they do.

“We want to highlight the stories that show the compassion nurses have, while also demonstrating the clinical complexity of the role and the intelligence and skill required to do it well”

Jenni Middleton

Nursing Times editor Jenni Middleton said: “The campaign aims to restore pride in the profession after scandals at trusts such as Mid Staffordshire Foundation Trust and Winterbourne View have demoralised and demotivated the thousands of nursing staff who are doing a fantastic job and providing brilliant standards of care.

“What we want to do through #proud2nurse is show the public, the media, other healthcare professionals and nurses themselves just what a difference nurses make, in all care sectors and settings,” she said.

“We want to highlight the stories that show the compassion nurses have, while also demonstrating the clinical complexity of the role and the intelligence and skill required to do it well,” she added.

Proud to Nurse

Nurses are being encouraged to take photos of themselves holding up a sign saying “I’m #proud2nurse because…”and giving their reasons.

So far, 103,421 people have seen the hashtag on Twitter and it has appeared in someone’s timeline 772,907 times.

The campaign is also being promoted on Nursing Times Facebook page and has its own dedicated space on the brand’s website nursingtimes.net/proud2nurse.

You can join in by sending photos, tweets and videos of yourself stating why you are #proud2nurse to Twitter, or email proud2nurse@nursingtimes.net. You can go to ww.nursingtimes.net/proud2nurse to see the stories shared so far, or download your own #proud2nurse sign.

 

Proud2Nurse-sign

  • 17 Comments

Readers' comments (17)

  • patronising

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  • Urgh! Test speak. Whatever happened to the good old English word "to?"

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  • This year I decided not to renew my registration, consequently I am no longer a nurse.

    The NMC, and the RCN, have failed in their roles, they have failed represent and defend nurses adequately. The problems do not lie with nurses but with poor nurse managers, who will jump when asked to, nurse managers who are devoid of clinical credibility. How about a senior nurse manager of a department who has been in post for over 15 years and who never spoken to the majority of her nurses, who has never said "hello" to her nurses. May be she will be wearing a badge with "hello".

    This campaign is yet another example of the fairy world of those at the head of the profession.

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  • Agreed - patronising and trivial. Where are the "proud to be a policeman, a lawyer, lorry driver, telephone engineer, artist" etc etc campaigns? No need. Like them, let's just be allowed to get on with our jobs, and pay us a reasonable rate for doing so without having to justify our existence every five minutes. Using this ridiculous text speak does nothing to reinforce the "clinical complexity and intelligence" in the role. Almost as bad as the rather childish "6 C's".

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  • Disagree. Nurses have their heads down at the moment and to be honest many are not proud of their profession. We need to remind ourselves of what is good about nursing and the unique contribution we make to patient care. The role of the nurse have been eroded and we need to have a conversation about the future direction of the profession. At the moment the only ambition that our leaders have is to plug the gaps left by a reduction in junior doctors hours. Nurses need a voice

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  • Nursing was/is always a career with more kicks than kisses.....is this not more a reflection of society's current love affair with glamour and recognition for all?
    I don't have the glamour and allure of a dashing and flamboyant doctor....but......
    I've made a difference to people's lives.....and I know it and my colleagues know it....who needs any more?

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  • Shocked by some of these comments.

    But then again perhaps it's a reflection of the lack of pride in the nursing profession that a campaign offering nothing but support for nurses is criticised by nurses themselves!

    Well done NT and thanks for giving nurses a voice

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  • 15 Sept 2014 Anonymous

    How about a senior nurse manager of a department who has been in post for over 15 years and who never spoken to the majority of her nurses, who has never said "hello" to her nurses. May be she will be wearing a badge with "hello".

    This campaign is yet another example of the fairy world of those at the head of the profession.

    I agree, Nurse Managers are the problem.
    Nurse Managers need the re-education more than any other section of Nursing.
    Bet you won't see any I'm Proud to be a Nurse Manager badges around - then again...........

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  • The majority of nurses are doing a fantastic job; patients know who they are. They do their jobs selflessly and they do not get paid for all the overtime they work every single day of the week. They are there by their patients 24 hours per day regardless of the weather, of transport strikes, of Xmas or New Year.

    Good nursing and high quality care do not sell newspaper.

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  • I agree. Nurse management is the problem. They are streets behind what you are taught in uni. They mouth 'patient centred' but they act money centred and have no real idea of what it's like on a ward where there aren't enough nurses and the stress it causes.
    As for 'proud to be a nurse' doesn't that go without saying?? Isn't that one of the reasons the extremely hard pushed nurse stays to care?? Maybe it's other that should say 'we're proud of our nurses'.

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