An iPhone app that allows festive drinkers to keep track of the amount of alcohol they are consuming has been unveiled by the Government.
The ‘alcohol tracker’ enables drinkers to input their alcohol intake and view graphs to monitor whether they are staying within recommended limits of three to four units per day for a man and two to three for a woman.
The application, available from iTunes and NHS Choices, is part of the Government’s drive to raise awareness of people’s drinking habits, particularly over the festive season.
Public health minister Gillian Merron said: “It is all too easy to lose track of how much you drink.
“So as the festive parties start to build up, this innovative tool will help people keep tabs on their drinking - wherever they are.
“It’s one of many ways the Government is helping people to understand how much they are drinking.
“Sticking within the NHS recommended limits means you reduce the risk of serious conditions such as mouth cancer and strokes.”
Drinkaware chief executive Chris Sorek said: “Trying to stick within the daily unit guidelines will help people avoid the January slump and the long-term health implications associated with drinking too much alcohol.”