Delegates at Nursing Times’ Deputies Congress 2016 showed their support this week for the “Hello, my name is…” campaign for health professionals to introduce themselves to patients.
The photo opportunity was organised following a suggestion by a delegate at the event in London for deputy nursing directors.
The campaign was set up by Dr Kate Granger, a hospital consultant from Yorkshire, who became frustrated with the number of staff who failed to introduce themselves to her while receiving treatment for terminal cancer.
It started as an online initiative in 2013, using the social media site Twitter and the tagline #hellomynameis, and has subsequently grown in popularity across the NHS, especially among nursing staff.
The campaign is based on the simple premise of reminding staff to go back to basics and introduce themselves to patients properly. Dr Granger has previously described it as “the first rung on the ladder to providing compassionate care”.