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Tobacco Harm Reduction: A Radical New Approach to Quitting Smoking

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Title: Tobacco Harm Reduction: A Radical New Approach to Quitting Smoking

Author: Nicoventures

Publisher: Nicoventures May 2013

Reviewer: Paul Watson, Head of Child Development, Marshland High School.

What was it like?

This booklet was a nicely produced professional document that gave lots of details about the harm that smoking causes, and the importance of stopping. As the title suggests it was looking at a new approach to quitting smoking, although there was no real data or evidence that I could see that suggested that the booklet was offering any suggestions that were not already being used.

What were the highlights? 

This is a nice looking document that has some useful smoking facts in it that can be used to demonstrate to interested parties why not to smoke.

Strengths & weaknesses:

While it is well presented and full of some interesting data I am not convinced that it is able to truly demonstrate the “Radical new approach to quitting smoking”. When I saw the publication it struck me as being a promotional publication wrapped up in a professional cover. As I read it it did not produce any new evidence or data that gave me any idea of what the new approach to quitting was. It was not until I read the chapter “The Future” I was able to put two and two together. It then became apparent that this document was put together to promote the use of inhaled Nicotine Replacement Therapies (I assume e-cigarettes). The assertion throughout the document that it is the smoke in cigarettes that causes cancer and not the nicotine was also a slight clue! If this is the case how can the figures below be explained?

 US Cancer Smokeless Tobacco Statistics :

Cancer statistics that directly correlate with chewing and smokeless tobacco use.

• Total number of cancer causing carcinogens found in smokeless tobacco:28
• Total percent of the increased risk of oral cancer if you use smokeless tobacco:50%
• Your chances of getting Leukplakia if you use chewing tobacco:40%-60%
• If you have Leukplakia, the chances that it will turn into cancer:2%-6%


Who should read it?

It has a use to anyone who wants to know some basic smoking facts. Other than that I am unsure who would read it.


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