De Montfort University in Leicester has this week launched the #hellomynameis campaign to its nursing students.
New nursing students received a short student-led presentation during their practice induction day on how important it is for them to introduce themselves, their role and ask what the person would like to be called.
There will be information on the university’s online portal about the campaign.
In addition, the university will soon be introducing #hellomynameis name badges to current nursing students to wear on their uniforms.
“This has been a real collaboration between students and faculty to help drive change and improve compassionate care in practice,” said Chris Pannell, an adult and mental health dual registration student at De Montfort.
The #hellomynameis campaign was set up by Dr Kate Granger, a hospital consultant from Yorkshire with terminal cancer, who became frustrated with the number of staff who failed to introduce themselves to her when she was in hospital.
It started as an online initiative in 2013, using the social media site Twitter and the tagline #hellomynameis, but has proved very popular with clinicians and has been officially adopted by a number of organisations.