We do like the Hilton Park Lane’s cooking but that wasn’t the reason the team and I headed to the hotel last Tuesday – for a second night in less than a week.
After spending the evening of November 2 there for the Nursing Times Awards, practice and learning editor Ann Shuttleworth, group online editor Rachel Purkett and I returned for the British Society of Magazine Editors’ Awards.
Shortlisted for our A Seat on the Board campaign to get nurses recognition in clinical commissioning, we were up against some tough competition. There were magazines doing all manner of worthy things – including encouraging readers to donate their bras to women in African villages, saving dogs from dying in hot cars, regenerating town centres and preventing homelessness.
But I am delighted to say the Nursing Times entry scooped victory with what the judges described as a campaign that really mattered.
That proves a couple of things – first: that nursing is high on the agenda of those scrutinising the press. Despite the media hype, the public do care about nurses and their voice. Second: that journalism can still bring about changes, which makes me proud.
Nursing Times has a long pedigree of campaigning to change things for the better for its readers. We’re delighted to continue doing that – and so this award is for all editorial teams – past and present – of Nursing Times, for representing this profession. And it’s also for all of you – it proves our commitment to working as your ambassador, and our unswerving desire to always stand up for you and the work you do. You give us a cause worth fighting for. So this award isn’t just for us (though we have celebrated with a lot of cake), it’s for all of you. Well done.
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