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Childhood obesity targeted in new public health initiative


The government has launched a sister campaign to Change4Life to help halt the rising tide of childhood obesity.

The campaign, called Start4Life, sets out six recommendations for pregnant women, and parents with children up to two years, covering breastfeeding, delaying the introduction of solid foods, and active play.

Health secretary Andy Burnham said the campaign aimed to “help address health inequalities and childhood obesity.”


Readers' comments (2)

  • Gemma Watford

    Well, what another 'lip service' attitude to dealing with this childhood obesity, by labour government, there's a surprise or not!! What's needed here instead of more waste of time campaigns is to get all children from age 5 upwards starting school right through to 16 educated in food and in particular about the nutritional values of what they're eating and they may be shocked when they see the figures!! As well another thing to bring into the school curriculum, which should have never been abolished is domestic science lessons or in my day home economics, so that children from 5-16 can learn basic cooking skills, meal planning and preparation, basic food hygiene, budgeting for the cost of the meal prepared, planning a weekly shopping list, and the nutritional value of what they're eating, as it will teach them that healthy eating needn't be expensive. The other positive aspect to this is it teaches pupils practical skills which will be valuable later on in their life. They would also learn how to wash and iron, and basic household skillssuch as cleaning. Back to basics always worked before so don't forget that all you polititians aout there!!

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  • Natalie Jewell

    Maybe they should get Change4Life sorted out first before starting a new programme. Every year I receive hundreds of letters from our height and weight measurers for children on my caseload who are overweight. There's nowhere for me to refer them to and I haven't enough time to follow them all up. Referring them all to the Change4Life website is not enough and our MIND programme has just finished. We don't have enough community dieticians either. Measuring pupils is pointless if there is no follow up.

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